Marketing
Geospatial data is used to understand live events such as sporting events and concerts. This data is collected through location-based tracking, social media monitoring, and analyzing attendee behavior and demographics. The data is used to optimize the event experience, understand audience behavior and preferences, and support local economic growth.
Connected Television (CTV) advertising uses geo-spatial data to target audiences in specific locations, measure ad effectiveness, personalize ads, and build highly targeted audience segments. CTV advertising allows companies to deliver highly relevant and personalized ads to their target audiences.
Cannabis Local Retail analytics and marketing are complex and confusing. Intuizi simplifies that practice by providing actionable intelligence to brands, dispensaries, and investors in the cannabis industry.
The legalization of #cannabis has created a new industry with unique marketing challenges. Intuizi discussed regulations and restrictions, building a brand, importance of consumer education, innovation and differentiation in cannabis marketing.